Ending Soon! Save 33% on All Access

Burnt Sienna Bouquet Anyone? A Beloved Crayon-Maker Is Getting Into the Flower Business. Crayola just launched an online flower shop.

By Sam Silverman Edited by Jessica Thomas

Key Takeaways

  • People will be able to buy bouquets from Crayola Flowers, with prices ranging from $49 to $150.
  • Crayola's new business venture is in collaboration with Mrs. Bloom's.

Opinions expressed by Entrepreneur contributors are their own.

Those flower bouquets you drew as a kid can finally jump off the page, thanks to Crayola's latest endeavor.

On Tuesday, the art supply brand launched an online florist called Crayola Flowers in partnership with Mrs. Bloom's, a flower distributor, per CNN. The two companies will sell bouquets nationwide, with prices ranging from $49 to $150.

Mrs. Bloom's has been distributing flowers for 20 years with fundraising and helping nonprofits at the forefront of its mission, according to the Crayola Flowers website. Crayola Flowers will be a fundraising platform where buyers can select a nonprofit to receive a percentage of their purchase. Nonprofit organizations can also create storefronts for supporters to purchase flowers, with 10% to 50% of the proceeds going to the charity.

Related: This Flower Company Walked Away From a Major Revenue Driver for a Heartwarming Reason — Now It's Worth 8 Figures Anyway

"Instead of just selling flowers when they're needed, why not unite this idea of color and creativity with spreading kindness?" Warren Schorr, Crayola's senior vice president of business development, global licensing and experiences, said in an interview with CNN.

Crayola Flowers will also launch a mobile truck storefront to help with fundraising efforts at various events.

Crayola has been in operation since 1903. Today, the company is a subsidiary of Hallmark Cards.

Related: These Flower-Delivery Services Help Take the Stress Out of Valentine's Day
Sam Silverman

Content Strategy Editor

Sam Silverman is a content strategy editor at Entrepreneur Media. She specializes in search engine optimization (SEO), and her work can be found in The US Sun, Nicki Swift, In Touch Weekly, Life & Style and Health. She writes for our news team with a focus on investigating scandals. Her coverage and expertise span from business news, entrepreneurship, technology, and true crime, to the latest in entertainment and TV news. Sam is a graduate of Lehigh University and currently resides in NYC. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

TikTok Reportedly Laid Off a 'Large Percentage' of Employees as the App's Fate in the U.S. Remains Unclear

Laid-off TikTok employees were notified Wednesday night through Thursday morning.

Personal Finance

This Investment Bundle Includes a Trading Course and Stock Screener Tool for $150

Approach the stock market with an increased understanding.

Business News

Four Seasons Orlando Responds to Viral TikTok: 'There's Something Here For All Ages'

The video has amassed over 45.4 million views on TikTok.

Growing a Business

5 Strategies to Know As You Scale Your Business

Scaling a service-based company requires a comprehensive approach that goes beyond simply increasing revenue. It requires careful planning, strategic decision-making and a deep understanding of market dynamics.

Growing a Business

The Right Way to Ask Someone for a Million Dollars, According to a Fundraiser Who Does It For a Living

No matter what you're raising money for, Wanda Urbanskia says, the same basic rules apply.