Get All Access for $5/mo

The 90-Year-Old Owner of Ray's Candy Store Was Brutally Attacked Outside His Shop Ray Alvarez was attacked in front of his iconic NYC candy store around 3 a.m. on Tuesday.

By Madeline Garfinkle

Opinions expressed by Entrepreneur contributors are their own.

Gotham | Getty Images

Ray Alvarez, 90, the owner of Ray's Candy Store in New York's East Village, was brutally assaulted outside his shop on Tuesday around 3 a.m. and left with a black eye and cuts after the attack.

Still, Alvarez reported to work the next morning, as he has for nearly half a century, despite the cruel act of violence.

"I had an ice cream delivery," he told the New York Post. "I'm here 49 years. I had one day off."

Ray's Candy Store has been around since 1974 and has since become a New York City landmark — partly due to the loyal fan base committed to supporting the kind-hearted owner. The 24-hour shop is famous for its fries, shakes, soft serve, and fried Oreos — among other classic treats.

Related: New Yorkers Are Helping Keep This Nostalgic Candy Store and its 90-Year-Old Owner in Business

"New York Nico," an influencer and New York City documentarian (with over a million followers on Instagram) shared news of the attack on Thursday, informing followers that Ray is "feeling much better and "still making his famous fried Oreos."

Comments quickly rolled in with individuals sharing love and support. "Unbelievably awful," one commenter wrote. "So glad he's ok. Also glad nothing can stop him from doing his thing."

"Protect Ray at all costs," another commented.

According to police reports obtained by multiple outlets, the perpetrator approached Alvarez asking if he wanted to buy a package he was carrying.

When Alvarez asked what was in the box, the assailant handed it to another man and then threatened to kill him, he told the New York Post.

"I went down, bleeding," he told the outlet. "I thought I'm never going to make it. He hit me in a very bad spot. I just want to lay down."

Alvarez went on to explain that the neighborhood has become increasingly unsafe, and with few cops patrolling the area, his shop is often targeted by thieves.

"From him to be outside at 3 a.m. and get socked in his eye is just disturbing and disgusting," a neighborhood resident told Fox News.

The main perpetrator has yet to be caught, but police released surveillance footage of a man dressed in all black and pushing a purple cart filled to the brim with miscellaneous items.

Related: Amid Surging Crime Rates, Make Sure Your Business Is Protected

Madeline Garfinkle

News Writer

Madeline Garfinkle is a News Writer at Entrepreneur.com. She is a graduate from Syracuse University, and received an MFA from Columbia University. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

The Side Hustle He Started in His College Apartment Turned Into a $70,000-a-Month Income Stream — Then Earned Nearly $2 Million Last Year

Kyle Morrand and his college roommates loved playing retro video games — and the pastime would help launch his career.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Growing a Business

How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

Wondering how long your marketing emails should be? Here's what consumers say — so you can send them exactly what they like.

Business News

A Former Corporate Lawyer Now Makes Six Figures on YouTube — Here's How She Does It

Here are the secrets to starting and growing a successful YouTube channel, according to a YouTuber with millions of subscribers.

Business Culture

You'll Always Have Anxious Employees if You Don't Follow These 4 Leadership Tactics

Creating a thriving workplace environment hinges on the commitment of company leaders to nurture and inspire their teams.

Business News

Y Combinator Helped Launch Reddit, Airbnb and Dropbox. Here's What I Learned From Its Free Startup School.

The famed startup accelerator offers a free course on building a business — and answers five pressing questions for founders.