How do I sell companies or ad agencies my independent advertising ideas?
By Al Lautenslager Edited by Dan Bova
Opinions expressed by Entrepreneur contributors are their own.
Al Lautenslager
Author, Speaker, and Consultant
Al Lautenslager is an award-winning marketing expert, bestselling author, highly sought-after speaker, consultant, and entrepreneur. He is the principal of Market For Profits, a Midwestern-based marketing consulting firm; former president and owner of The Ink Well, a direct marketing, printing, and a Certified Guerrilla Marketing Coach.
Want to be an Entrepreneur Leadership Network contributor? Apply now to join.
Editor's Pick
-
3 Things Your Business Idea Must Have to Succeed — as Proven By Famous Harvard Business School Startups
-
This Couple Cashed in Their 401ks to Launch a Virtual Business — Here's How It Led to a 9-Figure Exit and Co-Owning 2 Professional Soccer Teams
-
The No. 1 State to Retire in Might Not Even Be on Your Radar, According to a New Report
-
Use These 3 Steps to Find the Perfect Franchise Opportunity for You
Science & Technology
Make Music from Prompts with This AI Subscription, Just $50
This AI music generator promises to take you from prompt to song in just a few seconds.
Business News
Scarlett Johansson 'Shocked' That OpenAI Used a Voice 'So Eerily Similar' to Hers After Already Telling the Company 'No'
Johansson asked OpenAI how they created the AI voice that her "closest friends and news outlets could not tell the difference."
Starting a Business
How to Start an Event Planning Business: Your Comprehensive Guide
Not sure how to become an event planner? Use this step-by-step guide to launch your event planning business from scratch.
Business News
Now that OpenAI's Superalignment Team Has Been Disbanded, Who's Preventing AI from Going Rogue?
We spoke to an AI expert who says safety and innovation are not separate things that must be balanced; they go hand in hand.
Employee Experience & Recruiting
Beyond the Great Resignation — How to Attract Freelancers and Independent Talent Back to Traditional Work
Discussing the recent workplace exit of employees in search of more meaningful work and ways companies can attract that talent back.
Franchise
What Franchising Can Teach The NFL About The Impact of Private Equity
The NFL is smart to take a thoughtful approach before approving institutional capital's investment in teams.
