How E-commerce Has Moved Beyond The Confines Of Major Indian Cities E-commerce platforms are today taking international brands and exclusive products to consumers across the country
By Sam Pinto
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The e-commerce scene in India has been undergoing a remarkable evolution over the last ten years. Amidst this digital makeover, Ubuy India is a major contender, making international brands and exclusive products more accessible than ever.
Ubuy India's extensive product portfolio spans various categories such as consumer electronics, fashion, home and garden, and more. They've shaken traditional e-commerce norms by offering customers unparalleled options. Ubuy's inclusive business strategy, serving both B2B and B2C sectors, has positioned them as an indispensable cog in India's rapidly expanding e-commerce machinery.
India's e-commerce market is expanding at a staggering pace, with its gross merchandise value (GMV) projected to skyrocket to $350 billion by 2030 from $55 billion in 2021. Ubuy India is a key contributor to this thriving market, achieving revenues of about $100 Million. This remarkable achievement is due to the booming e-commerce market and Ubuy's insightful business strategies and focus on customer satisfaction.
Ubuy India's influence goes beyond the confines of major cities, mirroring the broader trend in India's e-commerce industry. Over 60% of transactions and orders now come from smaller cities and towns, highlighting the rise in digital inclusivity across the country. Ubuy India's triumph is a shining example of how e-commerce can bridge the gap between urban and rural areas, delivering world-class products to customers everywhere.
The digital landscape in India is evolving rapidly, with the number of internet users expected to reach over 907 million by 2023, representing roughly 64% of the population. Furthermore, by 2025, it's predicted that about 87% of Indian households will be connected to the Internet, primarily due to government initiatives such as BharatNet to increase rural broadband penetration. These developments only strengthen Ubuy India's growth and ability to offer unmatched access to international products.
Ubuy India's growth aligns perfectly with the Government of India's vision for holistic socioeconomic development across all regions. The government's 'One District – One Product' (ODOP) program aims to capitalize on the potential of each district by promoting its unique products both nationally and internationally. Ubuy India, with its extensive reach and commitment to delivering a wide variety of products, plays a crucial role in realizing this vision.
In summary, Ubuy India is more than just an e-commerce platform. It's a bridge that connects Indian consumers to the world, offering them effortless access to premier international brands and exclusive products. Its substantial impact on the Indian e-commerce landscape is undeniable, and with the ongoing growth of the digital economy, Ubuy India's influence is only expected to soar even higher.
