Get All Access for $5/mo

An Expert's Guide to Psychological Tricks to Boost Purchases (Infographic) Are you running an ecommerce website? Want to boost your conversion rate? Read on.

By Joe Shervell Edited by Jessica Thomas

Opinions expressed by Entrepreneur contributors are their own.

Shutterstock

In today's online world, it's hard to imagine not having a website to support your business. Whether you're selling to businesses or to consumers, reports that 93 percent of online experiences begin with a search engine tell us that the web is certainly the way.

This doesn't appear to be industry-specific, with 46 percent of all holiday shopping for 2015 done online; and even despite a 1.5-percent drop in total sales in the first quarter of 2015, e-commerce sales have increased by 3.5 percent.

Therefore it seems imperative that we make the most of our websites, and take steps to prevent leaking sales.

The following is an infographic which digs into the most effective, psychologically-proven methods of encouraging customers to go all the way. I originally put this together for my clients at Datadial, but I'm more than happy to share it with the rest of the world too.

The list is pretty exhaustive, but obviously feel free to share any of your own tips and tricks.

Joe Shervell

Freelance Content Marketer

Joe Shervell is an internet entrepreneur who helps small and medium sized businesses achieve online success with content marketing.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Side Hustle

This Former Starbucks Employee Started a Side Hustle That's Making More Than $70,000 a Month — and He's Not Done Yet

When Tom Saar moved to New York City, he spotted a lucrative business opportunity.

Business News

Is One Company to Blame for Soaring Rental Prices in the U.S.?

The FBI recently raided a major corporate landlord while investigating a rent price-fixing scheme. Here's what we know.

Business News

Amazon Has a Blank Book Problem: Buyers Report Receiving Fakes of Bestselling UFO Book

The book looked fine on the outside, but the inside was out-of-this-world.

Business News

Paramount Leadership Alludes to Layoffs If Merger Does Not Go Through

Paramount is awaiting approval on its merger with Skydance Media from majority shareholder Shari Redstone.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Microsoft Reportedly Lays Off Over 1,500 Employees in Cloud Sector as Partnership with OpenAI Strengthens

Alphabet also reportedly laid off employees from several teams in Google's cloud unit last week.