Burger King Gets Burned in Twitter Duel With Wendy's Wendy's and Burger King dueled over their competing $4 promotions.

By Lindsay Friedman

Opinions expressed by Entrepreneur contributors are their own.

A bit of friendly competition is never a bad thing, especially when two fast-food giants throw down the gauntlet.

Much to the enjoyment of onlookers, Wendy's and Burger King took to the ring in a Twitter fight over the weekend.

It all started when Wendy's tweeted out a promotion offering four menu items for $4.

Burger King decided to act, touting its own $4 promotion, which includes a fifth item: a cookie.

Yes, those were some fighting words. But apparently, if you take a swing at Wendy's, you'd better expect to hit the mattresses. Asked by a Twitter user what it would fire back at Burger King, the fast-food giant known for its square burgers snarkily responded "edible food."

The quip could have just as easily been delivered to Chipotle with its recent spate of E. coli cases, though White Castle seems to have already thrown a few punches at the burrito joint by releasing a new "Castle Clean" campaign last week.

Lindsay Friedman

Staff writer. Frequently covers franchise news and food trends.

Lindsay Friedman is a staff writer at Entrepreneur.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Science & Technology

This AI is the Key to Unlocking Explosive Sales Growth in 2025

Tired of the hustle? Discover a free, hidden AI from Google that helped me double sales and triple leads in a month. Learn how this tool can analyze campaigns and uncover insights most marketers miss.

Business News

'We're Not Allowed to Own Bitcoin': Crypto Price Drops After U.S. Federal Reserve Head Makes Surprising Statement

Fed Chair Jerome Powell's comments on Bitcoin and rate cuts have rattled cryptocurrency investors.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business Ideas

Is Your Business Healthy? Why Every Entrepreneur Needs To Do These 3 Checkups Every Year

You can't plan for the new year until you complete these checkups.

Business News

A New Hampshire City Was Named the Hottest Housing Market in the U.S. This Year. Here's the Top 10 for 2024.

Zillow released its annual lists featuring the top housing markets, small towns, coastal cities, and geographic regions. Here's a look at the top real estate markets and towns in 2024.