Help & How-To

Starting Up
Given the economic state and the recession outlook, what advice would you give a first timer business owner?
Interested in opening an eclectic vintage and coffee boutique in a quaint yet busy city in Florida. Concerned if now is the correct time to open a business, or if I should wait until the 'downturn' passes?

Asked by anjay619
Posted: Saturday, February 02, 2008  |  Found in Starting Up


More answers by Brad Sugars
Answer by Brad Sugars
Hey, great question!

There's never a better time to get started planning than now. No matter how healthy the economy is, some businesses will do great and others will fail. Starting any business takes months of planning and work, so get your business plan in order. While writing the plan you will see very quickly how ready the market is for your business.

Put simply, a business plan is more about the thinking and evaluation you do to be able to write it than it is what you put into the plan. I personally started several businesses during down economic times and found that it made it really to keep costs down. Then when the markets picked up, I was able to make great profits.

All the Best,
Brad Sugars
Brad Sugars is the founder of ActionCOACH, a business coaching franchise. As a world-renowned entrepreneur, author and business coach, he has helped more than a million clients around the world find business and personal success. Sugars has owned and operated more than two dozen companies including his main company, ActionCOACH, which has nearly 1,000 offices in 22 countries.


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