Home > Help & How-To > Expert Profile: Lena West

Help & How-To

Expert Profile: Lena West
Lena West is the CEO and Chief Strategist of xynoMedia Technology , a New York-based firm that helps high-growth companies leverage the power of social media, blogs, podcasts and online communities.
Lena has answered 42 questions

Answers By Lena West


How do I run an eBay business from abroad?
Answered by Lena West   |   Posted in Internet/E-Commerce 177 days ago
Should I offer free services at first?
Answered by Lena West   |   Posted in Internet/E-Commerce 303 days ago


Recent Articles & Resources
We've gathered content from some of the best resources on the web. Find tips to help you run a successful business with this collection of videos, articles, expert blogs, and more.
Marketing and promotion
Nancy Meyers talks about how leveraging new mediums and taking innovative approaches are often necessary to the successful marketing and promotion of

Building and maximizing your network
Use this worksheet to identify the people you want to connect with, where and how to find them and how to make sure you’re spending your valuable

Assessing customer profitability
It’s a standard business adage that it is easier (and less expensive) to sell to a current customer than to acquire a new one. Determining which of

Pitching your business
Whether you are making a sales presentation, seeking financing, networking at an event, or even just chatting with a neighbor, you need to have your

Marketing your business on search engines
To get the results you want from your search engine programs, it helps to learn about how search engines work. Once you’re comfortable with search
Have a burning question? Ask now!