Ending Soon! Save 33% on All Access

Toyota Patents Smart Windshield Tech So You Never Have to Take Your Eyes Off the Road The Japanese automaker's system dynamically moves driver information around to the optimal spot.

By Angela Moscaritolo

This story originally appeared on PCMag

GongTo | Shutterstock

Windshields may be getting a smart upgrade in the future, if Toyota has anything to do with it.

According to Autoblog, the Japanese automaker has patented augmented reality windshield technology that could keep you better informed about what's up ahead. Automotive head-up displays already show things like speed and navigation directions on the windshield, the report notes, but Toyota's patent takes this a step further: it dynamically moves information around to the optimal spot.

"An [engine control module] analyzes the steering angle and speed, a front-mounted camera identifies the lane markings, and an interior camera finds the driver's viewpoint," the report notes. "By combining this data, the system moves the information around the windshield to be in the best location."

For instance, as you start driving faster and gazing father into the distance, the display will move up and get smaller, so it's easier to see.

"Toyota's patent seems both incredibly useful and quite realistic," Autoblog says. "The individual components for this tech already exist, but [Toyota's] idea employs them in new ways. We hope the company licenses the idea out for other HUDs because the applications could be a lot of fun."

The technology could, for instance, be particularly useful if combined with Samsung's Smart Windshield for motorcycles, eliminating the need to look down. Unveiled earlier this week, Samsung's high-tech screen syncs with your mobile device to report incoming calls and texts, highlight GPS navigation, and provide other notifications -- "so you can keep both hands on the handlebar."

Angela Moscaritolo has been a PCMag reporter since January 2012. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Growing a Business

The Right Way to Ask Someone for a Million Dollars, According to a Fundraiser Who Does It For a Living

No matter what you're raising money for, Wanda Urbanskia says, the same basic rules apply.

Growing a Business

Understanding YouTube Analytics — How to Leverage Data to Attract and Retain Subscribers

Whether you're just starting out on YouTube or an experienced creator looking to take your channel to the next level, YouTube Analytics has the metrics you need.

Business News

This Pricey Pineapple Costs Nearly $400 — And It's Already Selling Out

The rare fruit was once only available in Asia. Now, there's already a waiting list for next year.

Marketing

Does Your Agency Size Matter? It's Time to Challenge Your Assumptions

A nimble model offers more flexibility while losing none of the practical knowledge and strategic thinking.

Business News

Google's New AI Search Results Are Already Hallucinating — Unless You Like Making Pizza Sauce With a Side of Glue

From pizza sauce recipes to fun facts, some AI search results need a fact-checker.