📺 Stream EntrepreneurTV for Free 📺

Why Microsoft Created 3-D Scans of Random People The tech giant is working on a biometric login feature for Windows 10.

By Nina Zipkin

entrepreneur daily
Microsoft | Facebook

Waiting patiently for the day when you won't have to keep track of all your passwords? Microsoft took a field trip this weekend to help further the development of an alternative.

On Saturday, the tech giant set up shop at popular Seattle tourist site the Ballard Locks to get help from a handful of volunteers who lent their visages to the company's research for Windows Hello, a year-old biometric authentication system for Windows 10.

Related: 3 Biometrics Startups Heating Up the Password Security Race

The tech giant created 3-D infrared scan of participants' faces in an effort to "gather a wide variety of real-world scans to improve the accuracy of the facial recognition technology," according to GeekWire.

The people who donated five minutes and their likenesses signed a release ahead of time explaining that the 3-D scans would only be used for the company's research.

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

These Coworkers-Turned-Friends Started a Side Hustle on Amazon — Now It's a 'Full Hustle' Earning Over $20 Million a Year: 'Jump in With Both Feet'

Achal Patel and Russell Gong met at a large consulting firm and "bonded over a shared vision to create a mission-led company."

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Side Hustle

How to Turn Your Hobby Into a Successful Business

A hobby, interest or charity project can turn into a money-making business if you know the right steps to take.

Business News

These Are the 10 Most Profitable Cities for Airbnb Hosts, According to a New Report

Here's where Airbnb property owners and hosts are making the most money.

Starting a Business

This Couple Turned Their Startup Into a $150 Million Food Delivery Company. Here's What They Did Early On to Make It Happen.

Selling only online to your customers has many perks. But the founders of Little Spoon want you to know four things if you want to see accelerated growth.

Branding

All Startups Need a Well-Defined Brand Positioning Statement. Here's a 3-Step Framework to Help You Craft One.

Startup founders often lack time but they should invest resources in identifying a winning brand position that will then drive all their strategic decisions.