About Startup Costs
The startup costs provided in this database include an approximate financial investment that will be needed to start the business. This is generalized information and should only be used as a yardstick to determine business startup costs. Your investment will vary based on factors such as equipment, transportation, licensing and permits, operating location, working capital and initial marketing and advertising budgets. Remember a successful entrepreneur is one who carefully researches and plans every aspect of a new business venture, including the financial investment needed to start a business and the working capital required to achieve positive cash flow.
Business At A Glance
Public Relations
Startup Costs: $50,000 - $100,000
About
Home Based: Can be operated from home.
Part Time: Can be operated part-time.
Franchises Available? No
Online Operation? Yes
Got a nose for the news? Turn your media savvy into a PR business.
Business Overview
An outstanding PR person representing an individual, business, politician, celebrity, product, or service can be the equivalent of having someone in your corner who can pick the winning lottery numbers long before the draw. The main duty of a public relations specialist is to promote in a positive and informative manner, regardless of what is being promoted. Promotion techniques and services include creating press releases and press kits, organizing media and special events, performing damage control services when things go awry, and networking around the clock on the client’s behalf. Getting started in the business can be difficult, given that the public relations industry is fiercely competitive. As an entry strategy, consider starting small and representing one or two clients in your local area until you have mastered the art. It could be your current employer, a businessperson, someone running in an election, or a local celebrity. Remuneration is generally by way of a flat fee plus additional fees depending on the services rendered, frequency, and length of contract.
The Market
Businesses, organizations and individuals who seek media coverage or who need media training.
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About Startup Costs
The startup costs provided in this database include an approximate financial investment that will be needed to start the business. This is generalized information and should only be used as a yardstick to determine business startup costs. Your investment will vary based on factors such as equipment, transportation, licensing and permits, operating location, working capital and initial marketing and advertising budgets. Remember a successful entrepreneur is one who carefully researches and plans every aspect of a new business venture, including the financial investment needed to start a business and the working capital required to achieve positive cash flow.
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About costs
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