📺 Stream EntrepreneurTV for Free 📺

Baby Care Brand SuperBottoms Announces Actor Alia Bhatt As Its Investor And Brand Ambassador SuperBottoms has also been leading the "Guilt Free Diapering" revolution in India – with the sole purpose of enabling parents to make the guilt-free diapering choice for their babies, and for the planet

By Teena Jose

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Company handout

SuperBottoms, a sustainable baby and mom care brand, has onboarded Indian actor Alia Bhatt as its investor and brand ambassador. According to an official release, Alia Bhatt has invested an undisclosed amount in SuperBottoms.

"I believe in the power of a good story and the connection with SuperBottoms was instant. As a mother, I'm even more mindful that we owe our children a healthy planet and I'm so happy to partner with a fellow mom, whose vision of empowering conscious choices is aligned with my own. Their unique and innovative products prioritize safety and quality as much as sustainability, making it a truly guilt-free choice for all parents," Alia Bhatt commented on her new role.

The statement also added that SuperBottoms has been leading the "Guilt Free Diapering" revolution in India – with the sole purpose of enabling parents to make the guilt-free diapering choice for their babies, and for the planet. Powered by UNO, the 12HR Cloth Diaper, this mission presents Parents with the option to Ditch the Disposables – avoid plasticky diapers with harmful chemicals that are harsh on babies' skin and on the environment – and Choose the Goodness of safe and sustainable Cloth Diapers.

Welcoming Alia into the SuperBottoms family, Pallavi Utagi, founder and chief executive officer said, "We are on Cloud No.9 to have Alia – who herself is a prominent voice championing conscious living – getting onboard our journey. We could not have imagined a better Brand Ambassador for SuperBottoms than Alia – who not only shares our vision & values, but also personally trusts the brand for her baby. With her trust, love & support, we can see our vision turn into reality soon – where every household in the country will be able to forever bid goodbye to the menace of plastic disposables."

Founded in 2018 by Pallavi Utagi, SuperBottoms is a sustainable brand of reusable cloth diapers and baby products focused on awareness and increased adoption of reusable cloth diapers in India besides the daily needs of babies and toddlers.

Teena Jose

News Desk Reporter with Entrepreneur India

Teena is a post graduate in financial journalism. She has an avid interest in content creation, digital media and fashion.
Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Money & Finance

This Toxic Money Habit Is Becoming More Common — If You've Picked It Up, Your Finances Are at Serious Risk, Expert Warns

Kaitlin Walsh-Epstein, chief marketing officer at digital banking platform Laurel Road, reveals the frequent mistake.

Green Entrepreneur®

How to Make Your Ecommerce Business Truly Sustainable (and Why It's Important)

Effective data collection solutions help overcome the challenges of shifting to more sustainable ecommerce practices.

Data & Recovery

Manage and Share Files Easier with a Great Deal on This Cloud Storage Subscription

Save 68% on a FolderFort subscription — the best price online.

Business Solutions

Bring Programming In-House with Visual Studio and Coding Courses for $56

This bundle features Microsoft Visual Studio Pro 2022 and a wealth of online coding courses.

Marketing

How to Combine Your Online Marketing Tacts With In-Person Marketing

Here's how to combine offline and online marketing approaches for a better outcome for your business.