📺 Stream EntrepreneurTV for Free 📺

Google Asks App Developers To Share Type Of Data Collected From Users The announcement comes at a time Apple and Facebook are at war after the former announced it will roll out an update in its iOS that will let users know if an app is tracking them over websites and apps

By Debarghya Sil

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Unsplash

In a bid to bring transparency to Android users, Google has pre-announced a safety section in Google Playstore that will enable app users to know what data app stores, whether the data is secured or not and additional details that impact privacy and security.

Surely this announcement comes at a time when other two technology giants Apple and Facebook are at war after the former last year announced that it will roll out an update in its iOS devices that will let users know if an app is tracking them over websites and apps. Mark Zuckerberg-led Facebook which relies on targeted ads has publicly expressed dejection towards this update.

In a blog post posted Suzanne Frey, vice-president of Product, Android Security and Privacy, the platform announced that in addition to the data an app collects or shares, Google will be introducing new elements to highlight whether the app has security practices, like data encryption ; The app follows Google's Families policy; The app needs this data to function or if users have choice in sharing it; the app's safety section is verified by an independent third-party and whether the app enables users to request data deletion if they decide to uninstall.

Google Play will ask thousands of app developers to share the type of data it is storing, for instance, location, contacts, personal information, and how the data is used such as in app functionality and personalization.

Similar to app details like screenshots and descriptions, developers are responsible for the information disclosed in their section.

Google Play will introduce a policy that requires developers to provide accurate information.

"If we find that a developer has misrepresented the data they've provided and is in violation of the policy, we will require the developer to fix it. Apps that don't become compliant will be subject to policy enforcement," the blog further read.

Google further stated by this summer, it will share the new policy requirements and resources, including detailed guidance on app privacy policies. Starting Q2 2022, new app submissions and app updates must include this information.

Debarghya Sil

Entrepreneur Staff

Former Correspondent

Side Hustle

These Coworkers-Turned-Friends Started a Side Hustle on Amazon — Now It's a 'Full Hustle' Earning Over $20 Million a Year: 'Jump in With Both Feet'

Achal Patel and Russell Gong met at a large consulting firm and "bonded over a shared vision to create a mission-led company."

Productivity

Want to Be More Productive? Here's How Google Executives Structure Their Schedules

These five tactics from inside Google will help you focus and protect your time.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Leadership

How to Harness the Power of Authentic Storytelling to Become a More Effective and Inspiring Leader

Storytelling enhances business leadership by inspiring a culture of authenticity and trust through sharing relevant personal stories.

Science & Technology

9 New Fitness Gadgets to Help You Get Into Shape This Year

From a watch that tracks your mood to a belt that tracks your steps, here are some of the most fitness-focused innovations spotted at this year's Consumer Electronics Show.

News and Trends

Niyogin Fintech Limited Acquires "Superscan" from Orbo.ai

This strategic acquisition showcases Niyogin's commitment to spearheading digital transformation and encouraging the widespread adoption of cutting-edge technologies.