📺 Stream EntrepreneurTV for Free 📺

Ushering in the Era of Digital Agriculture Organizations are already making an effort to drive digital agriculture!

By Ashissh Raichura

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Grabb-Us

Technological inputs in modern-day farming will not just increase farm efficiency, but will also yield a higher quality end product.

The world population is constantly growing. That accounts for nearly 7.5 billion people who need to be fed at least three meals a day for a basic, healthy living. As per experts from the UN, at this rate the population will grow to nearly double the current figure by the year 2050. Moreover, the looming shadow of climate change and less predictable weather will continue to develop and persist for the foreseeable future. All these factors and more are the reason why the supply of food crop often falls short of the demand.

While it's true that farm produce relies on a lot of factors, it remains a challenge to look at. There is a greater need to increase crop yield and crop quality to keep pace with the demand. This responsibility falls on the shoulders of the common farmer. The best solution for the farmer to keep pace with the demand is digital agriculture.

Digitizing farms is the answer to an ever-growing demand

In the 20th century, it was advances to technology that made it possible to feed a staggering population. Advances to irrigation techniques, fertilization methods, machine-driven farm technology and a lot more were at the core of these advances. The growing challenge of climate change and larger population looms over the farmer's field once more. It's at this point of evolution in mankind's timeline that digital agriculture needs to take center stage.

The market value of digital agriculture is estimated to be worth over $4.5 billion come 2020. In fact, it has consistently been growing over the last five to seven years, albeit out of the limelight. Digital agriculture addresses the challenge of drastically improving crop yield through techniques. Modern computer vision, precision sensors and machine-learning technology will aid farmers in a progressively greater yield. A greater yield will ensure a larger population can be fed out of the same portion of crop land, with lesser effort on the part of the farmers themselves.

Organizations are already making an effort to drive digital agriculture. The Climate Corp. is working on a digital analytics hub as a core-tool for farmers. Now under the banner of agri-giant Monsanto, Climate Corp. strives to use satellite imagery and soil readings to gather critical crop-data. This crop data can pave the way for predictive algorithms that guide farmers on precise application of seeds, irrigation, fertilization and pesticide use. At this point the integrity of data and its access needs to dealt with diligently, while allowing adequate ease-of-use for farmers. To address this, the likes of the American Farm Bureau Federation come in. Industry groups such as the Farm Bureau ensure farmers understand how data is generated and stored, as well as raise awareness of industry rules and data-sharing policies. Prospera based out of Tel-Aviv strives to use sensor data and machine-learning to identify crops being plagued by issues like improper irrigation and disease. The numbers from machine-driven technology can gradually aid farmers in areas like efficient pesticide usage, reduced runoff into soil and ground water, optimum water usage and a lot more.

Technology driven agriculture will transform the way we look at food

Digital technology in agriculture will definitely bring more fresh food to the table. Moreover, it will also gradually bring down the adverse effects of technology used on farms on the environment. In the future, farmers will transition to simply crunching numbers as machines takeover on-field operations entirely. Until then however, digital agriculture ensures more income for farmers, greater yields and a higher quality end-product on the table. This leaves us with no doubt that digital-agriculture is the next wave of tech that can clash against the rise of newer socio-economic problems.

Ashissh Raichura

CTO at healthsaverz.com

Ashissh Raichura is a veteran techie and serial entrepreneur with over 23 years of diverse experience to his name. A doctorate in Computer Science from Vancouver, he is reputed for setting up a billion dollar business in Canada. Currently the CTO of Healthsaverz, he possesses a plethora of knowledge in BigData, Hadoop, Predictive Analysis, Cyber Forensic Analysis and Cyber Crime Investigation. An IoT futurist, Ashissh holds a fondness for medical/health-tech & smart homes and is now developing an extensive external health-care device. A moonshot thinker with a keen mind, he always sets high benchmarks in the sphere of technology.

 

Side Hustle

These Coworkers-Turned-Friends Started a Side Hustle on Amazon — Now It's a 'Full Hustle' Earning Over $20 Million a Year: 'Jump in With Both Feet'

Achal Patel and Russell Gong met at a large consulting firm and "bonded over a shared vision to create a mission-led company."

Productivity

Want to Be More Productive? Here's How Google Executives Structure Their Schedules

These five tactics from inside Google will help you focus and protect your time.

News and Trends

How Actor Vicky Kaushal At 36 Bagged: A National Award, Cannes Recognition And 20 Plus Films

As the National award winning actor Vicky Kaushal turns 36 on Thursday, here we look at his 12 years journey, which started from 2012.

Starting a Business

Clinton Sparks Podcast: The Secrets of Entrepreneurship Told by David Meltzer

This podcast is a fun, entertaining and informative show that will teach you how to succeed and achieve your goals with practical advice and actionable steps given through compelling stories and conversations with Clinton and his guests.

Business Culture

Hybrid Work Is Failing Your Employees — Here's Why (and What You Can Do About It)

Business leaders are trying to choose between in-person and remote work. This leads to hybrid, which just isn't effective. Here's why.

Franchise

McDonald's Introduces a New Dessert Inspired By 'Grandmacore' Trend

McDonald's will launch the "Grandma McFlurry," a limited-time dessert blending syrup, vanilla ice cream and candy pieces, as a tribute to comforting grandmotherly treats — and a nod to a TikTok trend.