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Home > FormNet > Marketing

Marketing

Get a handle on your marketing efforts, including customer surveys, target market research and market cost analysis, with this collection of forms.

All FormNet forms on this site are subject to this disclaimer. Please review prior to using any form. Forms are either in Microsoft Word, Excel spreadsheet or Adobe PDF.

Brand Loyalty Survey Worksheet
Use this survey to determine how loyal consumers are to a given brand. Check out the Sample Brand Loyalty Survey to see an example of this survey using cars as the subject.

B-to-B Market Survey
This survey is used to gather information about a company and the employment background of the person providing that information.

Competitor Analysis Worksheet
It pays to keep a close eye on your competitors. This worksheet will help you evaluate your competitors' strengths and weaknesses, based on the key elements needed to be competitive in your market.

Demographic Analysis Worksheet
This form will help you narrow down your target audience by defining the demographic characteristics of your customers and your local area. To do a side-by-side comparison of three different locations, use our Demographic Comparison Worksheet.

Demographic Comparison Worksheet
When you are considering locations for your business, demographics are key. This form compares the demographics of three different markets or locations you may be considering. Use this form in conjunction with the Demographic Analysis Worksheet.

General Market Survey
Use this survey to determine the basic demographic characteristics of your market research subjects.

Industry Analysis Checklist
Use this checklist to help define your position in your industry and identify possible niche markets for your product.

Market Research Cost Analysis
Before you begin your market research campaign, use this form to analyze the costs.

Marketing Department Budget Recap
This form helps you analyze the sales, margins and marketing expenses for your products or services.

Promotional Budget Worksheet
Before you begin your marketing and advertising campaigns, determine what you're going to spend using this Promotional Budget Worksheet.

Sample Brand Loyalty Survey
A Brand Loyalty Survey is used to determine how loyal consumers remain to a given brand, and the reasons why they do or do not remain so. This sample is about cars. To create your own survey, use the Brand Loyalty Survey Worksheet.

Target Market Worksheet
Use this worksheet to identify where and who your target market is. This gives you an audience to aim for and hone in on rather than using the time- and money-wasting shotgun approach.

Trend Analysis Checklist
Use this thorough checklist to provide a to-do list for tracking trends in both your industry and small business. Review the list frequently to make sure you are always aware of the latest trends.

Please note: Prior to using these forms, please consult with an attorney or other expert knowledgeable in the laws of the applicable jurisdiction and the specific intended use of those forms.

FormNet is a free forms download service. All forms available for download through FormNet are general in nature; are not based on the laws of any specific state or other juridiction but rather general principles of law applicable throughout the United States; and should only be used after first consulting with an attorney or other expert knowledgeable in the laws of the applicable jurisdiction and the specific intended use of those forms.