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Culver Franchising System Inc.

Frozen custard & specialty burgers

Background

Founded: 1984 Franchising since: 1988
After working with his parents in their restaurants, Craig Culver decided it was time to open one for himself. In 1984 Culver, with the help of his wife Lea and parents George and Ruth, transformed the A&W his parents owned since the sixties into Culver's Frozen Custard.

Its founder's family inspired the menu for the initial Sauk City, Wisconsin, restaurant. When Culver's mother made hamburgers, she would put a dab of butter on the crown of the hamburger buns before toasting them; something her children felt made them taste better. Today, employees at each Culver's location use the same technique when making their ButterBurgers.

There are Culver's locations in sixteen states. All Culver's franchisees are owner/operators.

540 Water St.
Prairie du Sac, Wisconsin 53578
Phone:
(608)643-7980


Franchisor has 98 employee(s); 4 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2008 376 0 0 8
2007 355 0 0 8
2006 326 0 0 6
2005 289 0 0 5

Special Programs
CulverÂ’s has participated in fundraising activities for organizations like 4-H and Harvest Food for Families in Milwaukee.

Costs and Fees

Total investment: $1.6M-3.2M
Franchise fee: $55K
Ongoing royalty fee: 4%
Term of agreement: 15 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes

Qualifications
Net worth requirement: $500K
Cash liquidity requirement: $300K

Operations
  • 30% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 40 - 50
  • Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 16 weeks

Ongoing Support
  • Newsletter
  • Meetings
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations
  • Purchasing cooperatives

Marketing Support
  • Ad slicks
  • National media
  • Regional advertising

Rankings

Franchise 500® rank:
#355 (2009); #122 (2008); #90 (2007); #102 (2006); #99 (2005);

Ranked #1 in category in:
2005;


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