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Liberty Tax Service

Income-tax preparation

Background

Founded: 1972 Franchising since: 1973
In 1997, John Hewitt, founder of Jackson Hewitt Tax Service, acquired a tax company that had been franchising in Canada since 1973. The company changed its name to Liberty Tax Service and now offers franchises throughout the United States and Canada.
1716 Corporate Landing
Virginia Beach, Virginia 23454
Phone:
(800)790-3863/ (757)493-8855

Franchisee Association
National Advisory Council

Franchisor is a privately-held company with 250 employee(s); 15 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 2664 276 0 62
2008 2,309 270 0 85
2007 2,070 259 0 65
2006 1,727 275 0 42
2005 1,432 291 0 41

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming
Outside the U.S.: Australia/new zealand, Canada

Exclusive territories available.
Territory size: 30,000 population near an H&R Block

Special Programs
Liberty Tax Services offered free tax preparation in 2000 for volunteers who work with young people.

Costs and Fees

Total investment: $56.8K-69.9K
Franchise fee: $40K
Ongoing royalty fee: Varies
Term of agreement: Perpetual, renewable
Express/kiosk option available

Type of Financing Available
In-House Third Party
Franchise Fee Yes Yes
Startup Costs Yes Yes
Equipment Yes Yes
Inventory Yes Yes
Accounts Receivable Yes Yes
Payroll Yes Yes

Qualifications
Cash liquidity requirement: $50K
Business Experience:
  • General business experience
  • Marketing skills
  • Customer service experience

Operations
  • 50% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 5 - 10
  • Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 1 week
  • At franchisee's location: 1 day
  • In various cities : 2 days

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Grand opening
  • Internet
  • Field operations/evaluations
  • Purchasing cooperatives

Marketing Support
  • Ad slicks
  • Regional advertising

Other marketing support
  • Local marketing plans

Rankings

Franchise 500® rank:
#3 (2009); #23 (2008); #17 (2007); #10 (2006); #15 (2005);

Ranked #1 in category in:
2009;

Fastest-Growing Franchises:
#15 (2009); #9 (2008); #11 (2007); #13 (2006); #8 (2005);

Low-Cost Franchises:
#6 (2008); #5 (2007); #5 (2006); #6 (2005);

America's Top Global Franchises:
#3 (2009); #21 (2008); #15 (2007); #22 (2006); #26 (2005);


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