SuperCoups

Founded: 1982 Franchising since: 1984
SuperCoups was founded in 1982 and began franchising in 1983. It has more than 425 franchise units located throughout the United States. SuperCoups is based in East Taunton, Massachusetts, and is a wholly owned subsidiary of ADVO Inc.
In 2006, SuperCoups redefined its territory size from 80,000 households per unit to 60,000 households per unit.

350 Revolutionary Dr. East Taunton, Massachusetts 02718

Phone: (800)626-2620

Franchisor has 130 employee(s); 10 employee(s) in franchise department.

Franchise Growth

Year	U.S. Franchises	Canadian Franchises	Foreign Franchises	Company Owned
2009	74	0	0	70
2008	--	--	--	--
2007	--	--	--	--
2006	283	0	0	4
2005	227	0	0	1

Where Seeking Franchisees
In the U.S. California, Delaware, Florida, Georgia, Kentucky, Maryland, Maine, New jersey, New york, Rhode island, Texas, Virginia, Wisconsin

Exclusive territories available.
Territory size: 60,000 households

Total investment: $46.8K-84.5K Franchise fee: $17K-26K

Ongoing royalty fee: Varies Term of agreement: 10 years, renewable

Type of Financing Available

	In-House	Third Party
Franchise Fee	No	No
Startup Costs	No	No
Equipment	No	No
Inventory	No	No
Accounts Receivable	No	No
Payroll	No	No

Qualifications
Net worth requirement: $100K
Cash liquidity requirement: $50K
Business Experience:

• General business experience
• Sales/sales management experience

Operations

• Franchise can be run from home
• 10% of all franchisees own more than one unit
• Number of employees needed to run franchised unit: 1
• Absentee ownership of franchise is NOT allowed. (98% of current franchisees are owner/operators)

Training

• Available at headquarters: 1 week
• At franchisee's location: 1 week

Ongoing Support

• Newsletter
• Meetings
• Toll-free phone line
• Internet
• Security/safety procedures
• Field operations/evaluations

Marketing Support

• Ad slicks

Other marketing support

• Franchisee committee for marketing & business development

Franchise 500® rank:
#382 (2007); #247 (2006); #276 (2005);

Fastest-Growing Franchises:
#80 (2007);

Top Home Based Franchises:
#64 (2006); #74 (2005);