📺 Stream EntrepreneurTV for Free 📺

3 Key Principles for Leveraging Cold Email Outreach for Capital Fundraising Are you optimizing your email campaigns?

By James McKinney

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

In this video, James McKinney sits down with Thomas Fairey, the founder of Stakester, to break down three important lessons you can learn to improve your cold email outreach. It's fairly (no pun intended) simple:

  1. Make it interesting.
  2. Make it credible.
  3. Offer a clear call to action.

You can listen to the complete interview here.

Related: What You Need to Understand Your Customer
James McKinney

Creator & Host, The Startup Story

James McKinney is the Founder & Host of The Startup Story, a multi-channel brand platform that brings the lessons of highly successful founders directly to the everyday founder. Whether it is through The Startup Story podcast or via the Startup Story LIVE event series, entrepreneurs everywhere can receive tactical and practical guidance from founders who are a few steps ahead.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Most Popular

See all
Growing a Business

Clinton Sparks Podcast: The Struggles and Fame of Rapper Lil Yachty's Entrepreneurship Journey in Hip-Hop

This podcast is a fun, entertaining and informative show that will teach you how to succeed and achieve your goals with practical advice and actionable steps given through compelling stories and conversations with Clinton and his guests.

By Clinton Sparks
Leadership

You're Reading Body Language All Wrong — And It's Putting Your Next Business Deal On The Line. Decode Non-Verbal Cues By Following These 5 Steps.

In the intricate dance of business meeting negotiations, the nuances of communication become the fulcrum on which decisions balance. For the astute entrepreneur, understanding body language is not just a skill; it's an imperative. However, relying solely on isolated gestures can be deceptive. To truly harness the power of non-verbal cues, one must grasp the concept of "clusters."

By Lauren Hirsch Williams
Business News

The Music Giant Behind Beyoncé, Harry Styles and Adele Bars ChatGPT From Using Its Songs

The world's largest music publisher sent letters to more than 700 companies demanding information about how its artists' songs were used.

By Sherin Shibu
Business News

OpenAI's New Deal Sees the ChatGPT Trailblazer Following a Competitor's Lead

OpenAI is treading on Google's AI-training territory following its new deal with Reddit.

By Sherin Shibu
Productivity

Want to Be More Productive? Here's How Google Executives Structure Their Schedules

These five tactics from inside Google will help you focus and protect your time.

By Jason Feifer
Side Hustle

These Coworkers-Turned-Friends Started a Side Hustle on Amazon — Now It's a 'Full Hustle' Earning Over $20 Million a Year: 'Jump in With Both Feet'

Achal Patel and Russell Gong met at a large consulting firm and "bonded over a shared vision to create a mission-led company."

By Amanda Breen