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How Much Time Should You Spend Networking? The more time you devote to building relationships, the more referrals you'll have for your business.

By Ivan Misner

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Ivan Misner discusses how much time you should spend networking.

Misner says he believes that the secret to getting more business through networking is spending more time on it. He cites a recent survey, which reveals that people who claimed networking played a large part in their business's success devoted at least six and a half hours per week to the task.

As the saying goes, you reap what you sow. In addition, building relationships -- rather than business transactions -- is a key factor to success, Misner explains. People who bypass this step don't attribute networking to their success, the survey reveals.

To learn more, click play.

Watch more videos from Ivan Misner on his YouTube channel here.

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Ivan Misner

Entrepreneur Leadership Network® VIP

Bestselling Author

Dr. Ivan Misner is a New York Times bestselling author and co-author of the bestselling book, Networking Like a Pro (Entrepreneur Press 2017). He is also the founder and chief visionary officer of BNI, the world's largest referral marketing and networking organization.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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