📺 Stream EntrepreneurTV for Free 📺

What Growing Up on the South Side of Chicago Taught This Visual Artist About Hustling Hebru Brantley learned how to sell from hip-hop. Now, he has Jay-Z as a client.

By Ximena N. Larkin Edited by Dan Bova

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Hebru Brantley always knew he needed to find an outlet to express himself. But, why did he choose art and, more specifically painting, as his means of expression?

"Because it was the cheapest way," Brantley says. "[I could] go grab a can [of paint] and figure it out."

He also explains how he learned about business growing up on the south side of Chicago from his neighbors and from hip-hop. There, he learned that you don't need to wait for someone else to start promoting your product -- you can do it yourself.

Whatever he learned must have worked, because Bradley now counts Jay-Z, Chance the Rapper and Lenny Kravitz among his clients.

Watch the video to learn more.

Related: At 17, This Entrepreneur Worked the Cash Registers. Now, He's a Vice President of the Same Company.

Watch more videos on C1 Revolution's YouTube Channel.

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon Fire, Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

Ximena N. Larkin

Writer, Publicist and Founder of C1 Revolution

Ximena N. Larkin is a digital strategist who specializes in using social media for public relations campaigns to create offline engagement. Based in Chicago, she is the founder of C1 Revolution and has worked on public relations, social media and marketing campaigns for companies. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from The Revolutionaries

How This Mexican-American Artist Is Raising Social Awareness in His Chicago Community

This Marketing Maven Makes Connections Through Creative Experiences

You Can Read and Eat Great Food at This Chicago Culinary Bookstore

Side Hustle

These Coworkers-Turned-Friends Started a Side Hustle on Amazon — Now It's a 'Full Hustle' Earning Over $20 Million a Year: 'Jump in With Both Feet'

Achal Patel and Russell Gong met at a large consulting firm and "bonded over a shared vision to create a mission-led company."

Business News

These Are the 10 Most Profitable Cities for Airbnb Hosts, According to a New Report

Here's where Airbnb property owners and hosts are making the most money.

Side Hustle

How to Turn Your Hobby Into a Successful Business

A hobby, interest or charity project can turn into a money-making business if you know the right steps to take.

Productivity

Want to Be More Productive? Here's How Google Executives Structure Their Schedules

These five tactics from inside Google will help you focus and protect your time.

Starting a Business

This Couple Turned Their Startup Into a $150 Million Food Delivery Company. Here's What They Did Early On to Make It Happen.

Selling only online to your customers has many perks. But the founders of Little Spoon want you to know four things if you want to see accelerated growth.