Group Effort
Start You Up
Fortunately, organizations are creating a number of initiatives
to spread the word that franchising is affordable and accessible to
minorities. These initiatives include: - the International Franchise Association's (IFA) Emerging
Markets program, in which franchise delegations visit cities
nationwide to offer seminars explaining the pros and cons of
franchising, and available financing and business-development
assistance.
- the National Minority Franchise Initiative's Web site,
which features a database of franchisors interested in minority
franchisees. The site also has details on a series of full-day
"Invest In Your Future" seminars held nationwide, and
access to Bond's Minority Franchise Guide, a book with
detailed profiles of more than 400 franchisors promoting to
minorities.
- the Minority Business Development Agency's Web site, which offers a
section on franchising.
- the Pepsico Foundation's Franchising Entrepreneurship
program, created in conjunction with the IFA to introduce the idea
of franchising to low-income and minority high school and college
students.
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What makes a good client gift?
What guidelines do you follow when buying gifts for your clients? Have you ever received an unusual or inappropriate gift?
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