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Entrepreneur Magazine: July 2004

Cover Story
Seeing Green
Signaling the end of the VC drought, several industries have become fertile ground for investors. So what's the best way to find the right investor--even if you're not in one of those superstar sectors? Start with our 4th Annual VC 100.

Features
The Other Colors of Money
If banks and VCs are out of your financial picture, don't despair. These 3 alternative sources of capital could provide the funding you're looking for.



Be Your Own Boss
Be Your Own Boss Features
Sales Report
Once tainted by get-rich-quick schemes, the direct-sales industry is changing its image. See what experts and business owners have to say about going direct.

Stake Your Claim
Contrary to popular belief, there's no need to ante up a fortune when you're playing the startup game. Here's how 3 entrepreneurs launched high-cost businesses the low-cost way.

Biz 101
By Special Request
Upscale concierge businesses give new meaning to the phrase "service with a smile."

Makeover Magic
The experts work their mojo on our "Biz 101" Tech Makeover winner's outdated Web site.

More Bang for Your Buck
Need to fill your store shelves? Then this trade show has your name written all over it.

Spacing Out
Oops! Forgot to include something crucial in your business plan? So did these entrepreneurs.

Franchise Zone
Word to the Wise
A few things to consider before tackling franchising

Innovations
All Fired Up
With the right marketing plan, your product will blaze trails across the globe.

Opportunities
Flower Power
A nearly overlooked opportunity is blooming into an ideal business.

What's New 07/04
State of the art

Smart Ideas
Smart Ideas 07/04
Scrubs for the pint-sized set, pop culture nesting dolls and more

Success Coach
A Clean Sweep
Take your work environment from cluttered to clear with these steps.

What's Your Problem?
Where the Action Is
A mobile photography business can go a long way if you know where you're going.

In Every Issue
Almost Famous
Scout's Honor
With an Academy Award and a hit TV show, the creators of Queer Eye are telling stories everyone wants to hear.

Editor's Note
eBayWatch


Feedback
Feedback 07/04
Letters from our readers

Resources
Resources 07/04
Web sites, organizations, events and more to grow your business

Management
Legal
House Rules
Before you let your people work at home, find out what you're liable for--and cover your bases.

Management Buzz
Management Buzz 07/04
Protecting your office hardware, instituting a parental leave policy and more

Real Deal
It'll Cost Ya
Know how your lawyer tallies up your legal tab.

Smart Moves
Use It or Lose It
Is your business usable--or disposable? Figure it out before your competitors gain an edge.

Staff Smarts
Here to Stay
When you're looking for new hires, temps may not be as temporary as you might think.

Marketing
A+ Ads
In a Nutshell
Something as unexpected as a talking almond could be just what you need to catch the reader's eye.

Ask the Expert
Thumbs Up!
Rave reviews could be all the advertising you need.

Marketing Buzz
Marketing Buzz 07/04
Creating a memorable atmosphere, a marketing treasure chest and more

Net Sales
Spam Uncanned
Why the recent anti-spam legislation isn't protecting you

Retail Register
The Inside Scoop
One expert's take on today's retail scene

Sales Force
Quality Time
Not getting what you want out of your sales meetings? Here are 5 tips to point you in the right direction.

Sales Success
Face Off
Sometimes, closing the deal is just a matter of taking the right approach. Find out how you can master the art of the soft sell--and the hard sell.

Tactics
Press Conference
You've worked hard to land that media interview--so don't blow your opportunity. Here's how to make sure you get your message across.

Money
Dollar Signs
Money to Burn?
Before you go on a spending spree with your surplus cash, get your priorities straight.

Funds
Sixth Sense
Sometimes six heads are better than one.

Insurance
Going Public
A public insurance adjuster could help you get what you deserve.

Money Buzz
Money Buzz 07/04
Interest-bearing checking accounts, credit card debt and more

Personal Finance
Will Power
Build flexibility into your estate plan so heirs can avoid the pitfalls of changing tax laws.

Raising Money
Debt End Ahead?
Don't let debt put your business in a tight spot--learn how to use leverage to your advantage.

Tax Talk
To the Rescue
Feel like the IRS is out to get you? A taxpayer advocate is on your side.

Smarts
Biz Travel
Shop Around
This technology can help you comparison shop for low fares.

Books
Following the Leader
Learn these laws, and employees won't be far behind you.

Capitol Issues
Stepping On It
Will new measures really rev up U.S. manufacturers' engines?

It Figures
It Figures 07/04
Benefits to small-business employees, where spam comes from and more

Smarts Features
Down and Out
Many personal bankruptcies are really business failures in disguise.

In Vain?
What does the future hold for the once-hot metrosexual?

The New Kid
Another wireless technology is moving into the neighborhood.

Stamp It Out
A new proposal aims to bring spam under control

Breaking the Chain
A declaration of independents against chain restaurants

Mutual Attraction
Despite the headlines, mutual funds are still a good thing.

A Fair Case
These pretty laptop cases are pretty functional, too.

Survival of the Fittest
What do entrepreneurs do to stay happy and healthy?

Snapshot
Snapshot 07/04
Beth Blake, 34, and Sophie Simmons, 32, founders of Thread in New York City

Tech Toy
Screen Supreme
Work and watch TV at the same time with this new LCD

Wheels
Worth the Drive?
Your company cars could be gulping more than just gas if you don't know what your ownership costs are.

Women
Let's Have Some Funds!
Two women entrepreneurs sound off on the ups and downs of finding VC funding.

Tech
Buyer's Guide
Slim Down
Sick of your bulky PC? A desktop replacement notebook could be the answer.

Connections
Come Together
As telecom companies race to integrate wireless capability, mobile calling could get even better.

Digital Edge
Release the Hounds
With search engine competition on the rise, entrepreneurs stand to benefit, as both users and advertisers.

Gear
Gear 07/04
ThinkPad slims down and no-computer-required photo printing

Hot Disks
Hot Disks 07/04
Portable e-mails, bare-bones compression and more

Net Profits
Make 'Em an Offer
Entrepreneurs can save big bucks by bidding for equipment on eBay. Learn which strategies work best.

Tech Buzz
Tech Buzz 07/04
More to Office than meets the eyes, staying current with Web feeds and more

Wireless
You Can Take It With You
Use your mobile phone even while abroad.

Get Smart!
When using Wi-Fi hot spots, don't throw caution to the wind.

Marketplace

Learn how to distribute a press release

Try our new online printing. theupsstore.com/print
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