It's that time of year! Have you started your budget for the
new year? A budget is part of your financial roadmap. How do you
know where you're going if don't have a destination
selected and the road that you're going to take mapped out?
Budgeting shouldn't be approached as something to do when
you have time, but instead as a priority and part of your overall
business financial management plan. Breaking your budget into
monthly increments will ease the process, making it less
overwhelming. Prepare some general goals for your financial budget
for the year, then see how you can achieve that goal--one month at
a time--through a monthly budget.
Getting Started
Budgeting doesn't have to be an overwhelming task. We'll
often use the excuse that we don't know "how" to do a
budget because our income and/or expenses are too hard to predict.
Don't you want to have an idea of where you're going? The
challenge for the new year is for you to be more proactive with
your business financial picture. Here's how to begin.
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1. Analyze your current and prior year(s') budget.
It's always a good idea to know where your starting point
is!
Utilize a simple format for your budget based on the profit/loss
format:
Income
- Cost of Goods Sold
- Overhead Expenses
= Net Income/Profit
Don't get confused though! Cash and income are two different
concepts.
2. Use the budgeting features in your bookkeeping software to
assist you. QuickBooks has a great budget format ready for you
based upon your profit/loss format.
3. Assess your budget realistically. It's always a
good idea to have an objective third party review your information.
We tend to overestimate our income and underestimate our
expenses.
Make sure to document how you're coming up with your
estimated numbers. For example, if you predict $10,000 in sales,
you need to document that it's based on the following equation:
the number of sales multiplied by dollar amount per average sale.
This will give your predictions substance and allow better variance
analysis when your actual figures vary from your budgeted
figures.
4. Compare your actual activities to your budgeted activities
on a monthly basis. This comparison is what creates the real
value for you. When you use QuickBooks, you'll have
preformatted reports available that'll calculate variance
between actual and budgeted income and expense items.
We all have many demands on our time, but managing the financial
aspects of our businesses is a responsibility that we need to take
seriously. If this isn't one of your strengths, then find
someone to assist you with this process. It's like any other
skill--it takes time to understand the various aspects. There's
no better time to take control of your business path than
today!
Pam Newman is Entrepreneur.com's "Financial
Management" columnist and president of RPPC Inc., which
helps entrepreneurs succeed in their businesses through
small-business training and consulting services in the areas of
accounting and management. She's also author of Out of the Red, a management accounting guide
for small-business owners.