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Getting Press

Article Archive
The Multicultural Media Boom
Why you need to include multicultural media sources in your PR efforts

The Art of the Bylined Article
Do you have what it takes to be published? If so, this PR tactic can really help your business.

Developing a PR Plan
Want to make sure your business's name gets heard this year? You need to plan for PR.

Why Getting Published Can Help You Network
It may take a lot of work, but branding yourself as a local expert will do wonders for your networking efforts.

Interviewing Dos & Don’ts
You’ve lined up an interview, so now what? Learn to look and sound your best on camera, on the radio and in print with this crash course in media training.

Attract Attention With a Feature Article
Get the press you want by crafting a feature story that’ll get picked up by the papers.

8 Ways to Get the Media Buzzing
Top strategies for getting big press for your small business

Playing the Expert Game
Establish yourself as an expert in your field, and the media will come to you.

9 Ways to Recycle a Press Release
Stop letting good press releases go to waste! Put them to work for you with these nine tips for reusing your press release content.

Crafting a Powerful Press Release
If you really want to grab an editor's attention, these 8 tips will help ensure your news is really worthy.

How to Use an E-book to Promote Your Business
This step-by-step guide to using e-books is the fastest way to get your product or service noticed by thousands of online customers.

Sending Press Releases Online
You don't have to entrust your announcements to snail mail anymore--the internet makes sending press releases easy and effective.

6 Tips for Getting Press
Need exposure? Follow these 6 tips to win press coverage for your growing business.

Stop the Presses!
Want to get noticed? Take your marketing to the next level with these 9 tips for writing a powerful press release.

Give a Good Interview
You've worked hard to land that media interview--so don't blow your opportunity. Here's how to make sure you get your message across.

Who Should Receive Your Press Release?
Selecting the right target is the first step toward getting noticed.

Creating Timely Press Releases Year-Round
Follow these tips for creating attention-getting releases all the months of the year.

How to Get Editors to Read Your Press Releases
Understanding these considerations, mistakes and myths will increase the probability of publication.

8 Secrets for Powerful Press Releases
Follow these rules to get top coverage for your business.

A Press Release Primer
Simple how-tos that will help you construct an attention-getting release

When Your Press Release Isn't Working
Not getting any bites on your press release--or even a nibble? Try these tips to make sure you're barking up the right tree.

What Do Editors Look For?
It pays to do some research before you send out that press release.

Add Value to Get Your PR Noticed
Provide knowledge in your pitch, and editors just might bite.

Getting the Most From a Press Release
Sending it out just once isn't enough. Here's how to really make that press release work for you.

Making PR Work
Is your PR not doing its job? Perhaps it's time to revisit your strategy.

The Best Ways to Contact Editors
Want to know how to get in good with the media? Follow these tips to make sure your company gets written about.

Get Results From Press Releases
Sending out release after release to no avail? Follow this advice to get your name in print.

Putting Together Your Press Kit
If you're looking for publicity, a stellar press kit isn't optional--it's a must.

30 Reasons to Write a Press Release
Offer newsworthy information to editors, and they just might bite.

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