📺 Stream EntrepreneurTV for Free 📺

Build Your Entrepreneur and CEO Brand with Podcasting Podcasting is one of the fastest growing media opportunities, with over 57 million repeat listeners in the Unites States per month and growing.

By Karen Tiber Leland

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Zero Creatives | Getty Images

Podcasting is one of the fastest growing media opportunities, with over 57 million repeat listeners in the Unites States per month and growing.

On this episode of the Branding Blowout Podcast, I interview Tom Hazard, co-host of WTFFF?! a 3D printing podcast, on How To Build Your Entrepreneur And CEO Brand With Podcasting. Tom and I discuss how you can effectively include podcasting as part of your positioning strategy, to set your company up as an industry expert, and establish your CEO brand. We also touch on the following topics:

• How to know if podcasting is right for you
• The best ways to promote your podcast and build an audience
• Using podcasting to build your CEO brand
• Different types of podcasts and which ones will work best for your goals

Click here to start listening to the podcast.
Karen Tiber Leland

Author and President of Sterling Marketing Group

Karen Leland is the founder of Sterling Marketing Group, where she helps entrepreneurs and executives build stronger personal, team and business brands. She is also the best-selling author of The Brand Mapping Strategy: Design, Build and Accelerate Your Brand.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Most Popular

See all
Business News

Carnival Cruises Officially Installs Elon Musk's Starlink Internet on 100% of its Ships

Starlink is now the official internet for Carnival passengers.

By Emily Rella
Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

By The Staff of Entrepreneur Media, Inc.
Business News

Google Introduces Its New Project Astra AI Assistant at Tuesday's I/O Event — Here's What Else You Missed

AI overviews are coming to search for everyone in the U.S. this week.

By Sherin Shibu
Business News

'This Year Almost Broke Me': Tom Schwartz Reveals 'Scandoval' Almost Shut Down His Restaurant After Losing 80% of His Business

As Bravo's "Vanderpump Rules" ends its 11th season, longtime cast member, Tom Schwartz, and Schwartz & Sandy's business partner, Greg Morris, open up about how public scandal almost shuttered their restaurant — and how they kept it afloat.

By Emily Rella
Business News

Wegovy-Maker Presents Results of Its Longest Study Conducted So Far on Weight Loss — Here's What to Know

The company's data showed that the drugs were effective over multiple years, even if there are still unknowns.

By Sherin Shibu
Business News

Major U.S. Airlines Are Suing the Government Over 'Capricious' Fee Transparency Law

Southwest Airlines opted not to join the other airlines in the lawsuit.

By Emily Rella