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4 Things to Keep In Mind While Convincing an Investor to Fund Your Business Model Stay tuned to get every day updates in 60 seconds

By Bhavya Kaushal

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Looking to convince an investor of your startup's credibility? Hello, this is Bhavya Kaushal and here are 4 things that can help you convince an investor to fund your business model.

Promise of Return

Investors are more interested in the monetary value of your offering. It is very important to convince an investor what and how much financial returns your business model is going to offer.

Preparation

Preparation results in providing greater clarity to the person sitting across the table. It is very important to prepare well in advance so that you come across as a confident entrepreneur before the investor.

Interact at a Human Level

Entrepreneurs need to understand that investors are humans at the end of the day. Converse with them in a polite, witty and interactive manner to make the discussion light yet meaningful.

Weave a Story

Launching something in the market is only useful when it promises to solve the key predicaments of the masses. It will definitely interest the investor to understand how your product will bring a change in society.

Here's the "news that entrepreneurs can use". Know what's trending in the Indian business world in 60 seconds.

Bhavya Kaushal

Former Features Writer

I am a work-in-progress writer and human being. An English graduate from Delhi University, writing is my passion and currently, I was Entrepreneur India's start-up reporter. I love covering start-ups and weaving their stories into unforgettable tales with the power of ink! 
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