Free Webinar | April 14: Ride the Wave: Retaining Online Shoppers When Lockdowns Lift Join our panel of experts experts as they explore tactics to stay engaged with newly acquired customers.

By FounderMade Apr 8, 2021

Opinions expressed by Entrepreneur contributors are their own.

When widespread lockdowns went into effect, online shopping quickly went from a convenience to a lifeline. COVID-19 accelerated the eCommerce explosion, but as more Americans get vaccinated and stay-at-home orders are lifted, will online-first shopping remain the norm?

Meet the speakers:

This panel will explore tactics to stay engaged with newly acquired customers, including:

Benefits > Backup Plan: When shopping safety is no longer an issue, help customers find new reasons to fall in love with online ordering
Subscriptions: Increasing adoption to increase MRR
Loyalty programs: Incentives that keep customers coming back
Retention-focused promotions: Short-term vs. long term strategies like "Buy Now, Save Later"
How to synchronize marketing channels like email + SMS for a 'coordinated attack'
Coordinating online + offline efforts if you have a brick and mortar component. Example: curbside pickup.
And more

FounderMade

FounderMade is platform that discovers best-in-class consumer brands and enables them to market their business in new ways to retailers, distributors, influencers, investors, corporations and consumers. We create experiences both online and offline that helps our curated community build strong and targeted relationships.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Most Popular

See all

Side Hustle

The Side Hustle He Started in His College Apartment Turned Into a $70,000-a-Month Income Stream — Then Earned Nearly $2 Million Last Year

Kyle Morrand and his college roommates loved playing retro video games — and the pastime would help launch his career.

By Amanda Breen

Science & Technology

Why We Shouldn't Fear AI in Education (and How to Use It Effectively)

Facing resistance to new technologies in the educational process is nothing new, and AI is no exception. Yet, this powerful tool is set to overcome these challenges and revolutionize education, preparing students and professionals for a future of unparalleled efficiency and personalized learning.

By Alex Goryachev

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

By Eve Gumpel

Growing a Business

How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

Wondering how long your marketing emails should be? Here's what consumers say — so you can send them exactly what they like.

By Liviu Tanase

Business News

A Former Corporate Lawyer Now Makes Six Figures on YouTube — Here's How She Does It

Here are the secrets to starting and growing a successful YouTube channel, according to a YouTuber with millions of subscribers.

By Sherin Shibu

Business News

Y Combinator Helped Launch Reddit, Airbnb and Dropbox. Here's What I Learned From Its Free Startup School.

The famed startup accelerator offers a free course on building a business — and answers five pressing questions for founders.