The Key to Creating a Successful Startup Around Your Passion In this short video, Lewis Howes talks about one crucial element to making the startup of your dreams work.

By Jason Fell Apr 28, 2014

Opinions expressed by Entrepreneur contributors are their own.

"Living the dream." To many entrepreneurs, that means running and growing a business they love while also having enough time and freedom to live the type of lifestyle they've always wanted. One way to live your ideal lifestyle is to start a business around a passion you have.

But starting a company around something you're passionate about isn't enough. Lifestyle entrepreneur and online marketing expert Lewis Howes says whatever you do -- no matter what your product or service is -- it's critical that it solves a real problem for people.

Otherwise, your business won't be sustainable.

Jason Fell

VP, Native Content

Jason Fell is the VP of Native Content, managing the Entrepreneur Partner Studio, which creates dynamic and compelling content for our partners. He previously served as Entrepreneur.com's managing editor and as the technology editor prior to that.

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