Roger L. Brooks
Roger L. Brooks is the author of The Power of Loyalty: 10 Essential Steps to Build a Successful Customer Loyalty Strategy. He can be reached at (607) 584-5109 or at author@thepowerofloyalty.com.
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Four Steps to Launching a Loyalty Program
Structured programs can help you grow your business, retain customers and trump the competition.
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Reward your customers -- they'll reward you with repeat business.
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