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Marketing

These Website Mistakes Could Be Costing You Thousands. Here's How to Maximize Your Return and Drive More Sales.

You're losing thousands of dollars on your website and might not even know it.

Thought Leaders

10 TV Shows Every Entrepreneur Should Watch on Netflix

Have some free time on your hands? Get into one of these series.

Business News

Gatorade Capitalizes on '90s 'Is It In You?' Nostalgia With New Ad Campaign

The company's latest commercial features Michael Jordan, Caitlin Clark, and Jason Tatum.

Business News

This Is the Winning Formula for Starting a Successful Podcast, According to a New Analysis

A new study analyzed the top 50 podcasts in the U.S. and found many things in common. Here's what to know.

Business News

GPT-4 Is Better Than Humans at Financial Forecasting, New Study Shows

The findings could upend the financial services industry.

Branding

Why You Need a Customer Mission Statement if You Want a Successful Organization

Traditional mission statements focus on the company, not the customer. To create a more customer-centric organization, start with changing your mission statement by giving it an external focus.

Growing a Business

3 Effective Engagement Tactics to Help Small Businesses Create Authentic Connections With Customers

Enhance your customer experience and foster stronger customer relationships using these three strategies.

Science & Technology

PR Guide for AI Startups — How to Dodge Pitfalls and Shine in a Crowded Market

Here are five common PR mistakes AI startups must avoid.

Growing a Business

6 Things Every Brand Should Understand About PR

Public relations is an important part of business success, but brands don't always know what they're looking for. Here's what your publicist won't tell you about PR.

Marketing

Harnessing the Power of YouTube SEO — How to Rank Your Videos Higher and Gain More Subscribers

If you want to build a successful YouTube presence and ensure your content reaches the right people, YouTube SEO is essential. You can increase engagement and subscriber base by combining high-quality video with metadata and on-page optimization.

Business News

Former OpenAI Board Member Reveals Why She Had CEO Sam Altman Fired

New details have emerged about the board decision that shook the tech world.

Growing a Business

Want to Be Better at Decision Making? Here are 5 Steps to Better Data-Driven Business Decisions

You often hear entrepreneurs say, "We don't know what we don't know," when talking about deficiencies in data gathering. But when you have data in silos, it's more a case of "We don't know what we DO know."

Devices

Hook Your Office up with an Atari for Only $50

Boost team morale with a vintage game console available for an affordable price.