Black Friday Sale! 50% Off All Access

Connected Consumers: A Day in the Life (Infographic) Deliver experience, not just marketing.

By Linda Lacina

Entrepreneur+ Black Friday Sale

Our biggest sale — Get unlimited access to Entrepreneur.com at an unbeatable price. Use code SAVE50 at checkout.*

Claim Offer

*Offer only available to new subscribers

Shutterstock

Thanks to technology, there's no limit to the ways that a company can engage its customers. Understanding how your customers interact with branding and technology at home or while they're out on the town is the first step to ensuring that you understand the opportunities available for your marketing message. This infographic from SAP showcases data from its Customer Insights and Analytics in Telcoms Market Survey. Take a look for one portrayal of how today's connected consumers interact with brands, showing the range of experiences possible for your brand.

Click to Enlarge

Connected Consumer

Related: Study Reveals Cross Channel Marketing Challenges

Linda Lacina

Entrepreneur Staff

Linda Lacina is the former managing editor at Entrepreneur.com. Her work has appeared in the Wall Street Journal, Smart Money, Dow Jones MarketWatch and Family Circle. Email her at llacina@entrepreneur.com. Follow her at @lindalacina on Twitter. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Health & Wellness

How to Improve Your Daily Routine to Strike a Balance Between Rest and Business Success

Here's how entrepreneurs can balance their time and energy to prevent burnout.

Making a Change

This All-Access Pass to Learning Is Now $20 for Black Friday

Unlock more than 1,000 courses to fit your schedule.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

The Two Richest People in the World Are Fighting on Social Media Again

Jeff Bezos and Elon Musk had a new, contentious exchange on X.

Science & Technology

I've Spent 20 Years Studying Focus. Here's How I Use AI to Multiply My Time and Save 21 Weeks of Work a Year

AI is supposed to save time, but 77% of employees say it often costs more time due to all the editing it requires. Instead of helping, it can become a distraction. But don't worry — there's a better way.