Cyber Monday Sale! 50% Off Entrepreneur+

Our biggest sale — Get unlimited access at an unbeatable price.
Use code SAVE50 at checkout.*

CLAIM THIS OFFER

Already have an account?

Sign in

*Offer only available to new subscribers.

Entrepreneur Plus - Short White
For Subscribers

Can These Scooters Cut Down Commutes and Air Pollution? An electric-charged plan to drive an eco-revolution in Asia.

By John Patrick Pullen

This story appears in the October 2015 issue of Entrepreneur. Subscribe »

Courtesy of Gogoro

Horace Luke hopes the electric Smartscooters from his Taipei-based company, Gogoro, will help snuff out some of Taiwan's air pollution, as well as provide a fun and efficient ride for consumers. The industrial country has high levels of PM2.5 (particulate matter at 2.5 micrometers), pollution caused by decades of heavy manufacturing and unfettered vehicle exhaust—particularly from motorbikes.

Gogoro, founded in 2011 by CEO Luke and CTO Matt Taylor, rolled out its scooters in July. The gorgeously designed, fully customizable bikes go from zero to 30 mph in about four seconds and top out at 60 mph, all without a single belch of emissions. Powered by an electric drivetrain and a pair of swappable lithium-ion batteries, the scooter connects to the driver's smartphone and the cloud so that its performance can be continually analyzed and improved. And when the batteries wear down—as they're likely to do every 60 miles or so—the driver can simply pull over to a roadside charging kiosk (a "GoStation") to grab fresh power cells and drop off used ones for recharging. All this at a $4,100 price tag (plus a battery lease agreement) that leaves the competition in the dust.

The rest of this article is locked.

Join Entrepreneur+ today for access.

Subscribe Now

Already have an account? Sign In