Get All Access for $5/mo

Amazon's Biggest Prime Day Sale Starts on July 16 You've now got 36 whole hours to bag a bargain.

By Rachel England Edited by Dan Bova

This story originally appeared on Engadget

If you're in the market for an Alexa-enabled product, it'll soon be the time to buy. Amazon says this year's Prime Day, starting on July 16, is its biggest ever, with double the deals on its own devices and $100 off Echo Show. There will be more than 1 million other deals up for grabs, too -- so many that Amazon has extended the sale to 36 hours (compared to last year's 30).

Expect the usual deep discounts on Amazon brands, up to 50 percent off movies and TV shows on digital, DVD and Blu-Ray, plus free games on Twitch. The company is also slashing the costs of its media subscription services to entice new customers. Prime members that haven't tried Amazon Music Unlimited can get four months for just $0.99, or you can get three months of Kindle Unlimited for the same price. New Audible sign-ups can get more than 65 percent off their first three months, at just $4.95 a month.

And, of course, Amazon's latest partnership is being brought into the Prime Day fold. Whole Foods Market will have a bunch of deals available on its most popular products, and those shopping with an Amazon Prime Rewards Visa will get double the cashback from July 14 through 17. Prime Day kicks off around the world (and for the first time in Australia, Singapore, Netherlands and Luxembourg) on July 16 at 12 p.m. PT/3 p.m. ET.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

From Side Gig to 6-Figure Success — How I Built a Thriving Home-Based Business as a Busy Family Man

I've made over $17,000,000 for clients worldwide and brought in multiple six figures for myself, all while barely leaving my kitchen.

Growing a Business

How to Choose The Right Insurance Broker to Grow Your Lower to Mid-Market Company in 2025 and Beyond

Private, client-focused insurance firms matter more than ever in 2025 — here's why.

Franchise

Expanding Your Franchise Overseas Can Make You Millions — Or Tank Your Profits If You Don't Consider These Risks.

Deciding to expand your franchise concept internationally is a challenging one. Doing so can provide growth opportunities far beyond those in your current home market. But doing so before you're ready can create undue stress on your system. International expansion requires a full investment of time and resources to do it right; it is a serious commitment that reburies hard work, supported by a well-thought-out and well-executed game plan.

Business News

If Your Bank Is Calling, Don't Answer. It's Probably a Scam.

Scammers are getting sophisticated, from AI voices and videos to spoofing caller IDs. Here's how to spot them.

Business News

Tesla Is Now Worth More than Toyota, Ferrari, General Motors, Porsche, and Ford Combined

Tesla has added $250 billion to its value since the presidential election.