Make the Most of Small Business Saturday and Kick Off the Holiday Season! Watch Food Network star and entrepreneur Robert Irvine and learn how to think bigger about leveraging this holiday and using tech to better serve your customers and get insights that will help you grow.

Do you have a strategy to make the most of this year's Small Business Saturday? It can be a big day for small businesses and a great kick-off to the holiday season. It is coming up on Saturday, November 24, and if you plan ahead, you can leverage this celebration to help raise awareness of and grow your business.

Watch this webinar for an insightful conversation with celebrity chef, entrepreneur, and Food Network star Robert Irvine, B2B brand marketer Melissa Lapp from Comcast Business, and Entrepreneur author and small-business owner Jill Schiefelbein during a 60-minute webinar called "Make the Most of Small Business Saturday and Kick Off the Holiday Season." Presented by Comcast Business and Entrepreneur, this webinar will teach you how to leverage technology to help you better serve your customers and get insights that will help you grow—doing more with what you already have.

Where is your business missing opportunities to better serve your customers? What are you not leveraging to the maximum? Learn what benchmarks are important to set to capitalize on any marketing or promotional campaign, and how you can utilize technology to get people in your doors and keep them engaged.

Watch this webinar to learn:

• How small businesses are using Small Business Saturday to get ahead going into the holidays and 2019.
• What benchmarks and indicators of success are important to monitor, and how tech can help.
• Key insights that technologies can provide to help you better serve your customers, anticipate needs, and predict future spending.
• What are the most overlooked aspects of marketing and promotional campaigns from Robert Irvine—who has helped transform hundreds of small businesses.