Black Friday Sale! 50% Off All Access

Grow From Zero to 40,000 Instagram Followers With This $12 Course Drive revenue, leads, and more through Instagram.

By Entrepreneur Store Edited by Jason Fell

Entrepreneur+ Black Friday Sale

Our biggest sale — Get unlimited access to Entrepreneur.com at an unbeatable price. Use code SAVE50 at checkout.*

Claim Offer

*Offer only available to new subscribers

Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Jakob Owens

Instagram is no longer just a place to share FOMO-inducing vacation throwbacks, stalk your ex's new fling, and gawk at the latest Kardashian selfie: it's a platform to grow your business. Capable of delivering an engagement rate of 1.73 percent per post—compared to Facebook's 0.16 percent—Instagram is a bona fide treasure trove for companies in search of a devoted community of customers.

Sounds great, right? Well, don't forget to read the fine print: In order for Instagram marketing to work for you, you have to actually have followers in the first place. Without them, you're just dedicating time, money, and other resources to content that few people will actually see, let alone interact with.

Enter: the Instagram Masterclass 2018. Organized by Evan Kimbrell, a San Francisco-based digital agency founder who's launched more than 100 web and mobile apps, its an extensive look at the various tactics you can utilize to grow an account from zero to 20,000, 40,000, and even 100,000 followers in mere months.

This 22-hour course contains a total of 150 lectures, which begin with a run-down of the basics: setting up your account and figuring out a content strategy. Once you've got that groundwork laid out, you can begin creating your first batch of photo and video content using tools like Canva, Photoshop, and Final Cut Pro. From there, you'll explore hashtag optimization and other immediate growth strategies that can boost your account's following rapidly, including shoutouts and traffic-driving "zombie" accounts.

Rounding up this learning are lessons on making money through Instagram using affiliate marketing and tools, such as Linktree, and increasing your growing following's engagement using the platform's Stories feature. By the time you've completed all of its lectures, you'll be set to hire low-cost content producers and establish a content system involving automation for even more streamlined production.

Ready to start racking up those likes? Visit the Entrepreneur Store today, where you'll find the Instagram Masterclass 2018 on sale for just $11.99—a fraction of its original price of nearly $200.

Entrepreneur Store

Entrepreneur Leadership Network® Contributor

Entrepreneur Store

Your one-stop shop for the latest technology, online courses and productivity tools to help your business and personal growth. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Making a Change

This All-Access Pass to Learning Is Now $20 for Black Friday

Unlock more than 1,000 courses to fit your schedule.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Health & Wellness

How to Improve Your Daily Routine to Strike a Balance Between Rest and Business Success

Here's how entrepreneurs can balance their time and energy to prevent burnout.

Business News

The Two Richest People in the World Are Fighting on Social Media Again

Jeff Bezos and Elon Musk had a new, contentious exchange on X.

Business News

Barbara Corcoran Says This Is the Interest Rate Magic Number That Will Make the Market 'Go Ballistic'

Corcoran said she praying for lower interest rates and people are "tired of waiting."

Money & Finance

Why Donald Trump's Business-First Policies Trump Harris' Consumer-Centric Approach

President Donald Trump's pro-business agenda is packed with policy moves encouraging investment to drive economic growth. The next Congress has a unique opportunity to support entrepreneurship and innovation, improving U.S. competitiveness with the rest of the world.