Maybe We Should Embrace Inflation Inflation doesn't have to doom your new business. Done right, you might even help the bottom line.

Growing old isn't fun, but it is educational. I've been starting new businesses for nearly three decades and investing in others for almost as long. I've done that through recessions, wars, and now a pandemic. I never let these awful events derail those efforts. Instead, I adapted – and sometimes even profited.

Related: How to Adapt in a Rapidly Changing Economy

Trying to time the launch of a business is no different than trying to time the market: it's much better to do both using consistently sound principles. Here are some proven ways to sidestep the traps of inflation, and maybe even use it to your advantage.