Brian Hart
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Publicity Is Not Free Advertising. Don't Destroy Your Efforts to Get Press By Slipping Into Sales Mode.
Small businesses undermine their potential by failing to translate press into tangible success.
La publicidad no es publicidad gratuita. No destruya sus esfuerzos para obtener prensa pasando al modo de ventas.
Las pequeñas empresas socavan su potencial al no traducir la prensa en un éxito tangible.
Masked Santa Emerges as a Holiday Hit for These Brands
There is no doubt that 2020 has been a tough year, but many small retailers are finding ways to acknowledge the situation with masked Santa holiday ornaments and memorabilia.
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