Brian Kateman: Page 4

Bio

Brian Kateman is a co-founder of the Reducetarian Foundation, a nonprofit organization dedicated to reducing the consumption of animal products. He is the author of Meat Me Halfway — inspired by a documentary of the same name — and the editor of The Reducetarian Cookbook and The Reducetarian Solution.

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Latest: Page 4

Health & Wellness

Marianne Williamson May Seem a Little Bananas, but She's Right to Focus on Food Issues

Williams's contribution on the debate stage was small, but important. Fixing our broken healthcare system won't be easy for politicians or entrepreneurs -- but it would save millions of lives.

Business News

Arby's Is Unknowingly Trolling Many of its Own Customers With Its 'Carrot' Made of Meat

The company's executives may be laughing at their marketing team's latest publicity stunt, but with the plant-based meat market projected to be worth $27.9 billion by 2025, the joke is entirely on them.

Innovation

Why the Next Technological Revolution in Alternative Meat Is Chicken

By investing more research and development into plant-based chicken products, it may not be long before consumers are squawking for more of them.

Business News

Tyson Is Misleading Customers With Its New '100 Percent Plant-Based' Nuggets

There is too much at stake for anything containing animal products to co-opt the plant-based label and all the good it stands for.

Business News

It's Time for McDonald's to Offer a Veggie Burger Nationwide

McDonald's is missing out on a huge opportunity to cater to the growing numbers of vegans, vegetarians and flexitarians who like fast food as much as the next omnivore.

Business News

Burger King's New Meat-Free Whopper Is Part of the Solution

Ultimately, the only way to reduce global meat consumption is to be pragmatic -- and that includes plant-based meat startups collaborating with fast food giants.