Emily Washcovick: Page 7

Bio

As Yelp’s Small Business Expert, Emily is meticulously focused on helping local business owners succeed and grow. Her expertise lies in customer engagement, reputation management, and all things digital marketing. Through speaking engagements and thought leadership, Emily shares industry insights that entrepreneurs in any business category can leverage for the growth and well-being of their businesses. She is also the host of Behind the Review, a podcast from Yelp and Entrepreneur Media, where each episode features conversations with a business owner and a reviewer about the story and lessons behind their interactions.

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Latest: Page 7

Business News

The Power of Educating Your Customer Base

Keith Zeiler knows a thing or two about pet nutrition, and wanted to share that knowledge with his community, so he opened Paws on Chicon, a boutique pet store that focuses on your furry friend first.

Leadership

Going Back to School for a Really Good Beer

Farm Ale Brewing keeps things small and local to insure the highest quality ingredients, while supporting other local businesses in the area, and hiring employees for their potential, not necessarily their experience.

Leadership

Behind the Community: Spotlight on Your Local Yelp Team

Listen to understand how community managers and Yelp Elites work together to support small businesses across the country.

Growing a Business

Working the Kinks out of the Customer Experience

Tune in to hear how Nola Bliss Massage Therapy owner Sara has scaled from her solo operation to over 20 massage therapists.

Social Media

Strategizing for Social: The Video Edition

The amount of online videos consumers are watching has doubled since 2018-to address this striking trend, Emily is joined by Yelp's San Diego community manager, Anne, to chat about Anne's success in creating video content for social media.

Thought Leaders

Bobbi Brown Talks Career Development, Parenting and Taking Chances

Beauty entrepreneur Bobbi Brown headlined Yelp's second annual Women in Business Summit, joined by Yelp Small Business Expert Emily Washcovick. We dive deeper into their conversation that focused on her career journey and spreading entrepreneurial wisdom with attendees.