Joanna L. Krotz

Bio

Joanna L. Krotz writes about small-business marketing and management issues. She is the co-author of the"Microsoft Small Business Kit" and runs Muse2Muse Productions, a New York City-based custom publisher.

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Businesses Find Benefits in Going Green

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From Powering Businesses to Empowering Kids

Fresh out of college with an enviable consultant job, Andrea Lo decided to quit so she could create Piggybackr, an online platform that helps kids raise money for causes.

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How to Prepare an Effective Crowdfunding Pitch

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Turning Passion Into Profits: An Investment Banker Goes to the Dogs

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Should You Outsource Your Customer Service?

Call center technology can now combine, customize and expand your customer communications while reducing costs. So would outsourcing boost your business?

Business News

Smart Ways to Send Business Gifts This Season

Today's gamut of beliefs and sensitivities can turn holiday business gifts into an etiquette minefield. Here's how to give grateful good cheer without crossing any lines.

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