Shannon McCoy

Bio

Shannon McCoy, otherwise known as the Dallas Ad Grad, is a digital strategist for Signazon. Shannon loves writing about social media, consumer behavior, advertising, and more! Feel free to connect with her on Twitter, Google+, or LinkedIn. 

 

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Marketing

How Consumer Insights Can Turbo Charge Your Brand's Marketing

To get the most from your advertising you need to first understand, in detail, the audience you're working to appeal to.

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