Steve Tobak: Page 13

Bio

Steve Tobak is a management consultant, columnist, former senior executive, and author of Real Leaders Don’t Follow: Being Extraordinary in the Age of the Entrepreneur (Entrepreneur Press, October 2015). Tobak runs Silicon Valley-based Invisor Consulting and blogs at stevetobak.com, where you can contact him and learn more.

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Latest: Page 13

Growing a Business

Quit Screwing Around and Get to Work

The best things in life and business aren't free. They are earned.

Thought Leaders

The Secret to Winning Customers and Growing Your Business

All of your business strategy should come down winning and keeping customers.

Branding

Your Brand Is Your Promise. Don't Make it Lightly.

Your personal brand sets expectations for behavior and performance. Failing to deliver on those expectations can destroy your reputation.

Leadership

Success Comes When You Stop Playing Games

Childish behavior doesn't go over too well in the real world. The real business world expects results.

Growing a Business

Why Self-Promotion Is a Terrible Idea

Nobody wants to work with a self-interested, self-absorbed, self-serving self-promoter. If you think about it, neither would you.

Growing a Business

Think You're Special? You Just Might Be.

If you truly believe you're special, have a desperate need to be important, and work hard to prove it, there's a decent chance you'll succeed.