Victor Ijidola

Bio

Victor Ijidola is a content marketer for B2B and SaaS brands. He runs premium content shop and has been published by many publications.

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Latest

Marketing

Do You Stink at Ecommerce Content Marketing? Find Inspiration in These 6 Big-Name Brands.

The strategies used by Etsy, Mercedes-Benz, JetBlue (and a brand called The Elephant Pants) can give you some good ideas.

Marketing

Meet the Content-Marketing Geniuses Behind the Powerful Brands You Know (Part 2)

Becky Shindell, communications manager at SEMrush, talks about why videos are such a priority.

Marketing

Meet the Content-Marketing Geniuses Behind the Powerful Brands You Know

To start with, here's a peek into how TechCrunch's Travis Bernard thinks about data, storytelling and promotion.

Growing a Business

5 Customer-Retention Tools Will Help Ensure That Your Customers Keep Loving You

Want to become a rockstar at building a base of loyal customers? Retention is key. And tools can help.

Marketing

Selling Marketing Software to Marketers: It's More of a Science Than an Art

What's more, if you're in martech, you'll do well to learn marketers' 'lingua franca' to get their attention.

Starting a Business

New to the Entrepreneurial Game? These 5 Tips Can Help You Design Your Website Home Page.

How to use your home page to convert your visitors to leads (and even rabid fans).

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