The Naming Book
First impressions are everything, so make a good first impression by choosing a name for your business that is attention-grabbing and stands out. The Naming Book can help with that!
Product information
-
- Publication date
- Mar 17, 2020
- Language
- English
- Number of pages
- 164
$19.99
By: Brad Flowers
Description
NAME YOUR BUSINESS.
TELL YOUR STORY.
Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or business—and it needs to stand out.
In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You'll learn how to: