Get All Access for $5/mo

BlackBerry's 'Priv' Android Phone Will Launch This Year There's a lot riding on this product.

By Steve Dent

This story originally appeared on Engadget

Blackberry via Facebook

BlackBerry confirmed that rumors of its first Android device, called Priv, are accurate. In the company's latest earnings report, CEO John Chen said that the smartphone "combines the best of BlackBerry security and productivity with the expansive mobile application ecosystem available on the Android platform." It'll arrive by the end of 2015 "in major markets in-store and online," and Blackberry will reveal other details like specs and price within the next few weeks.

So far, rumors indicate that it'll have a Samsung Galaxy S6 Edge-like curved screen, QWERTY keyboard slider and 18-megapixel camera. Despite the company's turn toward Android, Chen said it "remains committed to the BlackBerry 10 OS," and will release version 10.3.3 in March, 2016.

BlackBerry is obviously hoping the new phone is a hit, as sales continue to fall. Revenue for the quarter ending in August was a disappointing $490 million, a little more than half of what it was this time in 2014. However, the company still had enough cash to purchase Good Technology earlier this month for $425 million, and said it increased its cash balance by $37 million during the quarter. It still posted a bigger-than-expected loss, though, so a lot is riding on its new Android strategy and the oddly-named Priv handset.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

He Started a Business That Surpassed $100 Million in Under 3 Years: 'Consistent Revenue Right Out of the Gate'

Ryan Close, founder and CEO of Bartesian, had run a few small businesses on the side — but none of them excited him as much as the idea for a home cocktail machine.

Franchise

The Top 10 Coffee Franchises in 2024

From a classic cup of joe to a creamy latte, grab your favorite mug and get ready to brew up success with the best coffee franchises.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Marketing

How Small Businesses Can Leverage Dark Social to Drive Word-of-Mouth Marketing

Dark social accounts for 70% of social media shares and is crucial for small businesses. Here's how you can tap into this hidden marketing opportunity.

Business News

'Jaw-Dropping Performance in 2024,' Says a Senior Analyst as Nvidia Reports Earnings

Nvidia reported its highly-anticipated third-quarter earnings on Wednesday.

Business News

'Do You Sell Cars?': Tesla CEO Elon Musk Trolls Jaguar Rebrand on X

The team running Jaguar's X account was working hard on social media this week.