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Responding to Outside Forces Understand the outside factors that ultimately affect your business.

Determine how your company is linked to the economy. If theeconomy dips or rises, how will your business be affected? Somebusinesses, such as those that determine how companies can savemoney on phone and utility bills, fare well in a depressed economy.Other types of businesses depend on a strong economy.

Excerpted from Starting a Home-based Business

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