As an entrepreneur, Ken Proudfoot knows what it takes to launcha business from home. Between psychological forces like isolationand motivation, to traditional business issues like productdevelopment and marketing, the home office can be a stifling placeto work.
So Proudfoot helped create the Larry Friedman InternationalCenter for Entrepreneurship at Johnson & Wales University inProvidence, Rhode Island. The school serves as a businessincubator, creative lab and headquarters for new businesses startedby the university's students and alumni--many of which arestarted from home, says Proudfoot, the program's director.
"Our Center offers homebased entrepreneurs a complementaryhome-away-from-home place to further develop theirbusinesses," he says. "It's a dynamic environmentwith other entrepreneurs creating and building their enterprises aswell. This creates additional synergy that can lead to improvementsand enhancements to your business model, marketing strategy andproduct design."
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