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Disney's CEO Is Hoping To Put Hulu And Disney+ In One App The executive mused about the possible benefits for customers at an industry event on Wednesday.

By Gabrielle Bienasz

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Michael Buckner / Contributor / Getty Images

The streaming services have been jockeying all year amid a tougher economic environment — and another shift could be coming for your TV sessions.

The CEO of Disney, Bob Chapek, said he is thinking about combining two Hulu and Disney+, according to Bloomberg.

He said as much at a Goldman Sachs industry event on Wednesday.

Previously, the company offered a discount to subscribe to Hulu and Disney+, which sold so well that Chapek said he thought customers would appreciate if it was all in one place anyway, the outlet added.

He also said on Wednesday Disney+ was "way underpriced," according to Variety.

But it wouldn't be as simple as smooshing them together. Disney inked a deal in 2019 with Comcast to operate Hulu, but Comcast still owns a 33% stake. Under the terms of that same deal, Comcast would sell its share to Disney in 2024.

If Disney wanted to combine Hulu and Disney+, it would need to buy Comcast's 33% stake in Hulu, which the CEO said at the event he hoped could happen before 2024, Bloomberg added.

Consolidation and price changes are continuing to happen across the industry. Disney+ is set to raise its prices in December.

In August, it was announced HBO Max would combine with Discovery+, resulting in anger from fans, layoffs, and the jettisoning of content. At the time, a spokesperson told Variety that 36 titles would be nixed from the platform right away.

On Tuesday, the Wall Street Journal reported Paramount was considering combining Paramount+ with its Showtime streamer.

Gabrielle Bienasz is a staff writer at Entrepreneur. She previously worked at Insider and Inc. Magazine. 

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