Get All Access for $5/mo

'Temporarily Closed': Iconic DisneyWorld Ride Shut Down For Undisclosed Refurbishments The "rocktastic" attraction has been a staple of Disney's Hollywood Studios for nearly 24 years.

By Emily Rella

Opinions expressed by Entrepreneur contributors are their own.

Disney
A close-up of the iconic guitar outside of Rock 'n' Roller Coaster

If you "Don't Want to Miss a Thing" while visiting Walt Disney World's Hollywood Studios in Orlando, Florida this winter, it looks like you may not have much of a choice.

The Rock 'n' Roller Coaster, a fan-favorite thriller ride featuring memorabilia, video imagery, and, of course, music from Aerosmith, officially shut down this week for renovations, Disney World said in a statement on its website.

"Beginning February 21, 2023, Rock 'n' Roller Coaster Starring Aerosmith will be temporarily closed for refurbishment," the company wrote. "This rocktastic attraction will resume its super-stretch limo rides in summer 2023."

The ride originally opened in the summer of 1999, making this year the 24th year that the ride has been in operation at the park.

The car for the coaster represents a limousine, with the premise being that riders need to speed in the limo (alongside Aerosmith) to make it to the band's concert in time, prompting a 0-60 mph speed increase that's reached in a quick 2.8 seconds.

Though Disney did not specify what refurbishments would be made to the thrill ride, rumors have been swirling on social media that the ride may be set to feature another rock band — one popular fan theory claims that Queen will become the new star of the show. None of these rumors have been corroborated or addressed by Disney officials.

According to social media, the merchandise store outside Rock 'n' Roller Coaster remains open despite the temporary closure.

In August 2016, Disney digitally altered an image of Aerosmith frontman Steven Tyler's hand on the ride after people complained that the musician was performing a hand gesture meant to symbolize a lewd sexual act.

Rock 'n' Roller Coaster is not the only iconic park attraction to shut down in recent months.

Disney's beloved water ride, Splash Mountain, permanently closed last month after complaints of racial stereotypes due to the ride's ties to the 1946 movie, "Song of the South."

The ride FKA Splash Mountain is set to reopen in late 2024 as Tiana's Bayou Adventure, based on the 2009 film "The Princess and the Frog."

Emily Rella

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

He Started a Business That Surpassed $100 Million in Under 3 Years: 'Consistent Revenue Right Out of the Gate'

Ryan Close, founder and CEO of Bartesian, had run a few small businesses on the side — but none of them excited him as much as the idea for a home cocktail machine.

Franchise

The Top 10 Coffee Franchises in 2024

From a classic cup of joe to a creamy latte, grab your favorite mug and get ready to brew up success with the best coffee franchises.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Marketing

How Small Businesses Can Leverage Dark Social to Drive Word-of-Mouth Marketing

Dark social accounts for 70% of social media shares and is crucial for small businesses. Here's how you can tap into this hidden marketing opportunity.

Business News

'Jaw-Dropping Performance in 2024,' Says a Senior Analyst as Nvidia Reports Earnings

Nvidia reported its highly-anticipated third-quarter earnings on Wednesday.

Business News

'Do You Sell Cars?': Tesla CEO Elon Musk Trolls Jaguar Rebrand on X

The team running Jaguar's X account was working hard on social media this week.